Hispanic Home Opportunity

As part of its media relations services for national lender Amerifirst Home Mortgage, based in Michigan, Mouton Media coordinated media for the grand opening of its bilingual Home Opportunity Center operated by the company’s Hispanic division, Ameriuno. Located in Kissimmee, Orlando, the Center is designed to educate Hispanics and minorities about the intricacies of buying a home. We held a press event in Spanish with a live stream of remarks that were reported on by local media including TV, print, radio, and an opinion piece in a top industry publication.